Designing content, not creating copy Good content design allows people to do or find out what they need to from the government simply and quickly using the most appropriate content format available. It is based on research into GOV.UK user behaviour, analytics and feedback. Read the original version of this Read more…
The decisions you make about digital projects can unquestionably help influence what you do, why you’re doing it and how it is going to help the end-users. Decisions need to be based on robust data but never forget the voice of the end-user. Get close to people Get to know Read more…
Using this script to help you test websites, apps or any other piece of digital software will help you cover all the key points. My task is ____________________ Before I start, I would expect to see ____________________ Looking at the {website page}, my initial first impression is that ____________________ I Read more…
33 things that are perfectly OK to do in the workplace. We all have different ways of working and it’s absolutely fine to just be you.
Only a cat owner will understand what makes you happy and sad, what you worry about and your responsibility.
The Mayflower was a three-masted sailing ship that, on 16 September 1620, departed from the Mayflower Steps in Plymouth with 102 passengers on a journey to America. 66 days later, on the 19 November, the Pilgrims sighted land which, today, is known as Cape Cod. They anchored in what is Read more…
Content production planning helps you to create a workflow for the production and management of content for your new website or digital projects. Content should be at the centre of your web or digital project. Do not treat content as an afterthought. Producing good content for a new website is Read more…
Neil Patel is a digital marketing expert and produces many useful resources to help everyone. These are some of the documents I have downloaded and find most useful on a day-to-day basis. SEO Content Marketing Sales Misc
Content design is not just about words on the page. It’s the links, the images, the format it’s in. And it’s not just about designing a specific page – it’s about creating a whole user journey. Future Learn run a free Introduction to Content Design online course, linked to the Read more…
Service Design Tools is a collection of free tools and tutorials that can help you tackle complex design challenges. Tools include, for example: Brainstorming Business Model Canvas Card Sorting Concept Walkthrough Diary Study Ecosystem Map Emotional Journey Empathy Map Evaluation Matrix Experience Principles Experience Prototypes Hypothesis Generation Interview Guide Issue Read more…