Asking for, giving, and receiving feedback on the content you have created is an important part of the content design process. Feedback can help you identify areas of improvement, make necessary changes, and ultimately improve the quality of your work. In this post, we’ll explore some tips for asking for, Read more…
Designing content, not creating copy Good content design allows people to do or find out what they need to from the government simply and quickly using the most appropriate content format available. It is based on research into GOV.UK user behaviour, analytics and feedback. Read the original version of this Read more…
Content design is not just about words on the page. It’s the links, the images, the format it’s in. And it’s not just about designing a specific page – it’s about creating a whole user journey. Future Learn run a free Introduction to Content Design online course, linked to the Read more…
If you’re looking to design and create content then you might find these tips from GOV.UK helpful. Discovery – learn about your users, your subject and existing content by: finding the words people use (Google Analytics, Adwords and Trends, online forums, social media) attending user research (listen to phone calls, Read more…
If you need to write really good sentences then you might find these five tips useful. Be specific and precise Put your reader at the centre of everything you do and write Use emotion to evoke a feeling Keep your sentences short; 14 words should be the maximum. Be concise Read more…
You don’t need to use long and fancy words. Simple words are so much better. Primary We learn simple words first and remember them for the rest of our lives Strong Simple words are simple and reliable Honest Simple words are based on honesty and truth Clear Simple words have Read more…
Purpose The first principle is the purpose. There needs to be a reason for what you’re doing. Think about what is the problem or challenge you’re trying to solve? what does success look like? How will it be measured? what experience do you want your users to have? what research Read more…
Professional content design services for businesses in Devon, Cornwall, and beyond For 27 years, I’ve helped companies engage their audience and get results through expertly designed content. If you’re ready to start creating content that is effective and engaging, please fill out the contact form to get in touch. What Read more…
Good content design can help your users find the information, or complete a task, quicker and easier meaning they are likely to be less frustrated. It should be based on research, user behaviour, analytics and feedback. A content designer helps formulate creative ideas and content strategies for all digital channels. Read more…